Snel 3 kilo afvallen met BCM

Retail

page 1   page 2

Retail and The Internet
Contrary to the entire hullabaloo regarding security threats, sales of consumer goods via the Internet are on a brisk growth track and expected to constitute 5.5 per cent of all retail transactions in the US in 2005, says the annual Forrester Research and Shop.org study. Retailers reported 23.8 per cent increase in on-line sales last year and 20 per cent of the in-store purchases as being influenced by information found on the Web. Profitability also improved, with online retailers reporting operating margins of 28 per cent, up from 21 per cent in 2003.
More encouraging is the fact that Women are driving Internet sales, and so categories with products they purchase will probably see the biggest sales growth this year, as per NRF estimates.

Brandweek is the leading source of news and information in the U.S. marketing industry and the only trade magazine to offer saturation coverage at all levels of the brand-activation process. Special Reports including Marketers of the Year, Next Generation Marketers (under 40), Guerrilla Marketers and Superbrands, covering the Top 2,000 brands that spend $250 billion on media in the U.S. each year. Brandweek covers the world of brand identity marketing from big-budget ad campaigns to under-the-radar "street" efforts. An indispensable marketing magazine that is a vital part of the marketer's tool kit, Brandweek gives its busy readers valuable competitive information and insights for bringing new products and ideas to the global marketplace.